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How our holiday email helped us to give back

For the past four years, Amaxra has selected multiple charities to support for the holidays and the 2018 holiday season was no different. As before, Amaxra chose with several diverse charities to help during the season of generosity and giving that we wish lasted all year long. Everyone in our office is also glad that we can add our customers' voi...

How to win bigger business with marketing automation

One of our popular blog posts outlined the five key strategies for maximizing your company's customer relationship management (CRM) solution. Identifying a solid objective for using a CRM solution such as Microsoft Dynamics 365 at your business is the first and most crucial of the five—and is what every entrepreneur needs to know before they ...

Amaxra's Pre-Build 2018 Productivity Predictions

Every year, Microsoft hosts thousands of smart people at their Build developer conference. At Build 2018, Microsoft plans to showcase where developers can leverage advances in the cloud, artificial intelligence, and security to make innovative new computing experiences—which in turn often trickle into areas that help businesses more producti...

3 embarrassing email marketing mistakes you might be making

For all the pronouncements that “email is dead” over the past couple of years, we all still get a lot of it. Email is not going away, it is not a bad thing, and it can be an effective marketing tool for businesses— when done properly. But just in the past few days, I’ve seen some examples of what I call the three most shameful things that bu...

How Cloud CRM Helps Manage Your Growing Business

Small business owners have a lot to juggle every day. The ability to balance essential daily operational tasks with the activities that grow the business is a must. One of the keys to a successful business is attracting new customers while retaining your current clientele—because happy/existing customers are also a great source of new busine...

Do These 5 Things After Your Business Picks A CRM

Many professional service companies face a paradox: Despite requiring high-touch customer relationships, they are often overextended with limited staff—making it easy for them to overlook the many other aspects involved with running a business. Add working with multiple clients and potential projects all on different schedules into the mix a...

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